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07 Mar 2023

Market Insights: Negotiations in the technology and software industry

When it comes to negotiating, not all industries are equal.

There are distinct cultures, learnings from the past and market influences. Understanding how these affect what is negotiated and the impact on value is critical to any business negotiator.

The WorldCC study of the ‘most negotiated terms’ provides unique insights to current norms - and also enables analysis of how these norms should change to meet altered business conditions.

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