he concept of the value chain was introduced by Michael Porter in his seminal text 'Competitive Strategy' (Porter, 1995), in which he highlights the potential for different organisations within the chain and different functions within organisations to add value and thereby deliver competitive advantage. However, the term 'value chain' has yet to become cemented in the vocabulary of commercial businesses and government departments. Moreover, the academic literature on value chains and value chain management is distinctly limited, with a supply chain (operations management, procurement, logistics) orientation dominating the business management journals.
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