International markets represent a major opportunity for businesses and, as the rate of domestic growth stabilizes, are likely to become increasingly important.
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However, in order to compete effectively in international business, it is essential to understand the process that is typically followed and the way that buyers make their selection.
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This article approaches 'best practices' in two ways.
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First, it summarizes the steps to be followed in any tender process.
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Then, it highlights considerations that are specific to international business.
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