I just read an article by Larry Lapide, 'The Promise and Pitfalls of Big Data'. In it, he observes that making effective use of data is nothing new, but the digital age has transformed the volume and speed with which information can be accessed. In this environment, 'Picking the right data streams is extremely important, since not all data is information. Information supports improved decision-mak- ing, and not all data is useful for that.'
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