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03 September 2021 ·

3 Key Market Trends Transforming B2B Pricing & Sales

In this eBook, Vendavo takes a look at recent and highly relevant research that highlights three key trends transforming B2B pricing and sales: the dominance of omnichannel selling and buying in B2B, the rising importance of what’s known as Customer Experience (CX) in B2B, and the opportunity of establishing a “commercial intelligence” capability to support your sales & marketing efforts.

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