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22 March 2021 ·

UNDERSTANDING THE RISK MINDSET

We all know that how we think determines what we do. This is particularly true when we are considering how to act towards risk. When we face uncertainty, we’re not always rational. Instead we fall back on deep-seated values and feelings about risk, which can often lead to unexpected results. We react rather than respond, driven by gut-level influences instead of thought-through reasoning.


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