Transforming the Value-Chain in Healthcare - Bringing Buyers and Sellers together to address the industry's burning challenges. \r
\r
The pharmaceutical market is undergoing fundamental change. Technological advances, market shifts and vast changes to the way customers engage with 'big pharma' are causing pharma companies to reconsider their market positioning, perception of value and supply chain operations.\r
\r
Many suppliers to the pharmaceutical industry are failing to grasp these fundamental changes, and are continuing to market their products and services to big pharma customers in the same way as they did a decade ago. Without understanding pharma's new perception of value-creation - including the development of durable supplier/buyer partnerships, and frameworks that drive performance and innovation - suppliers run the risk of continuing to 'sell science at bargain prices'.\r
\r
In this webinar, Giles Breault and Sammy Rashed of The Beyond Group directly address these issues. They bring together the latest ideas and approaches, gleaned directly from their groundbreaking Pharma Think Tanks, that help companies evaluate their approach, develop new sources of value and link their products directly to the needs of pharma customers within a performance oriented framework.\r
\r
In this one-hour session packed with actionable insights, Giles and Sammy will cover the following topics:\r
\r
Analyzing the current healthcare trends and their impact on global pharmaceutical industry and its supply chain\r
Understanding the need to strategically align your organization\r
Recognizing roadblocks to partnering with pharma (roundtable case study discussions) \r
Leveraging SRM & CRM to identify ways for becoming a preferred partner \r
Tying-it together: building the framework for durability and sustaining trust\r
Applying the learning and insights into strategies to become a preferred partner
This resource is only available to our paid members. You can Join Us or Sign in to get access to this resource.