Do you know your SWOT from your TOWS, your PEST from your STEEPLED, and what is Porter's Sixth force? Throughout academia, business models are used to explain events, analyse strategy or merely as an aide memoire. But which models are of use to a contract manager and how can they add value to your organisation.\r
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Paul Jackson, lead author of the new IACCM Contract Management Models book, discusses taking these models from the classroom to the boardroom, and how they can add value to your bottom-line.
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