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07 Oct 2015

Changing Behaviors - AMERICAS 2015

It has been said that, 70% of change programs fail to achieve their goals. Partnering with change experts can drive a different outcome. \r
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In this session, you will learn how VSP Global launched a change management program by partnering with Marketing and HR to leverage social media tools. We created a drip campaign using video content and linked same to social tools to start a conversation.\r
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The outcome was we saw 2x + increase in the adoption of our eprocurement tools as the business was looking to partner to Spend It Likes Its Yours - SILIY, which gave us access to opportunities to generate savings.


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