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15 February 2008 · Article

Measures that inspire innovation

Hardly a week goes by without some leading business publication reporting on the topic of innovation, and it’s not hard to find listings of companies that are considered innovators. But why is innovation so important today? And how can business leaders use measurement to promote the kinds of behavior that inspire innovation? This article brings together two major topics that should be on the minds of most executive leaders — innovation and the metrics that help to inspire innovation.


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